Case study 3

      What business likely to be benefited by equpping their employee with mobile digital device such as Iphone, Ipad and BlackBerry?

    A number of business groups can be helped by the use of mobile digital services. Particularly those, which require dealing with a handsome amount of data and information and then using various tools and techniques to properly interpret the data, are likely to benefit with the use of these technologically advanced devices. Also the businesses which require a secure and efficient communication among the employees and clients are also likely to benefit by the use of iPhones, BlackBerrys and other similar devices. These digital phones provide a secure communication channel line which will verify the authentication of the organization's employees and clients accordingly. Even some dedicated services, tools and techniques can also be developed (if required) for the different organizations. The supply and chain management business firms are also likely to benefit with the use of these devices as time plays a major role in the profits and success of the organization. This business of delivery goods/ products will now be managed in an efficient delivery and tracking methodology. This can easily be supported by the use of certain applications (software) on these Smartphones. For example the use of Global Positioning System and Google maps can help an organization to develop an efficient system. The business firms which are located globally or have their services which require a great amount of travelling will also be benefitted with the use of these devices. This will provide the employees to communicate easily as they need not to have a laptop carrying with them for video chats and conferencing. Even if they are away from the office, they can easily be communicated without affecting the business activities. They can also analyze the collected data, graphs; charts etc. on their phones and then interpret the same. Then they can easily communicate their opinions / findings back to the concerned authorities without hampering any profit making opportunity. Thus the business involving sophisticated problem solving tools and techniques can also be benefited where every employee can apply all these tools easily on his own digital mobile device.